Job Description
Location: On site at location listed on job posting.
Responsible for managing and executing event marketing strategy for the bank in coordination with Events Marketing Manager. Includes direction and decision making with Integrated Marketing Managers and Brand Manager in determining events forecast and that implementation and event components align with strategic focus. Manage daily, tactical execution of in-person and virtual events within the event marketing plan, test and refine event formats and execution, and ensure events are completed on time and within defined budget.
Essential Duties and Responsibilities:
- Manage strategic review and components of in-person and virtual events.
- Works with local teams to effectively complete delegated tasks and on-site support.
- Create and manage all event components needed in Stova (meeting management system).
- Work with Creative, CRM and Analytics on event branding design, campaign management, and ROI.
- Develop and refine event messaging, promotion, and marketing channels.
- Ensure events are completed on time and on budget.
- Stay current on event trends and make recommendations as appropriate.
Education and/or Work Experience Requirements:
- Previous Event Management experience required.
- Bachelor’s Degree and/or CMP Certification (preferred).
- Excellent organization and time management skills required.
- Accuracy and attention to detail in addition to basic problem-solving skills required.
- Ability to multitask.
Physical Requirements:
- Ability to manage on-site event management including attendee registration coordination and pre/post event set-up and tear down, on an as needed basis in coordination by Events Marketing Manager.
- Ability to travel for off-site events when needed.
- Ability to work nights and weekends as needed for event coordination and hosting.
About Us
First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com.
Benefit Highlights
• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Follow Us
Facebook
X formerly Twitter
LinkedIn
Instagram
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Location: On site at location listed on job posting.
Responsible for managing and executing event marketing strategy for the bank in coordination with Events Marketing Manager. Includes direction and decision making with Integrated Marketing Managers and Brand Manager in determining events forecast and that implementation and event components align with strategic focus. Manage daily, tactical execution of in-person and virtual events within the event marketing plan, test and refine event formats and execution, and ensure events are completed on time and within defined budget.
Essential Duties and Responsibilities:
- Manage strategic review and components of in-person and virtual events.
- Works with local teams to effectively complete delegated tasks and on-site support.
- Create and manage all event components needed in Stova (meeting management system).
- Work with Creative, CRM and Analytics on event branding design, campaign management, and ROI.
- Develop and refine event messaging, promotion, and marketing channels.
- Ensure events are completed on time and on budget.
- Stay current on event trends and make recommendations as appropriate.
Education and/or Work Experience Requirements:
- Previous Event Management experience required.
- Bachelor’s Degree and/or CMP Certification (preferred).
- Excellent organization and time management skills required.
- Accuracy and attention to detail in addition to basic problem-solving skills required.
- Ability to multitask.
Physical Requirements:
- Ability to manage on-site event management including attendee registration coordination and pre/post event set-up and tear down, on an as needed basis in coordination by Events Marketing Manager.
- Ability to travel for off-site events when needed.
- Ability to work nights and weekends as needed for event coordination and hosting.
About Us
First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com.
Benefit Highlights
• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Follow Us
Facebook
X formerly Twitter
LinkedIn
Instagram
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
About First Horizon National Corporation
First Horizon is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. With $81.7 billion in assets as of December 31, 2023, we serve clients through a team of approximately ~7,300 associates and ~418 banking centers throughout the southeastern United States. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. First Horizon has been recognized as one of the nation’s best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank.
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