Resp & Qualifications

This is a great opportunity to join CareFirst BlueCross BlueShield Government Programs division as a Senior Corporate Communications Consultant working on ACA, Medicaid, and the newly implemented Basic Health Plan in Washington, DC. We are looking for a candidate with experience in regulated healthcare programs, who is enthusiastic about co-creating strategies to better engage our members and communicate when it matters most. 

PURPOSE:

The Senior Corporate Communications Consultant executes and develops corporate communications strategies that keep the target audience engaged and informed. They execute tactics using a strategic mix of communication channels. The Sr Consultant is the primary lead for developing strategic communication plans in support of high level special projects and corporate or divisional initiatives. This role presents communications strategies at executive meetings and mentors less experienced team members.

ESSENTIAL FUNCTIONS:

• Leads the development and implementation of the marketing and communication strategy across various audiences and channels. Works closely with business divisions to understand opportunities and priorities to provide strategic oversight and direction of various communications need which may be anticipated or unplanned.
• Leads the development and amplification of strategic communications, including but not limited to tactical printed marketing materials, digital communications (website, social media, etc.) presentations, thought leadership, talking points, go-to-market campaigns and more.
• Direct and work in conjunction with all support resources including but not limited to Business Divisions, Marketing Communications, Brand, Product, Public Relations, Strategic Research, Legal and Compliance.

QUALIFICATIONS:

Education Level: Bachelor's Degree in communications, journalism, marketing or a related field. In lieu of a Bachelor's degree, an additional 4 years of relevant work experience is required in addition to the required work experience.

Experience: 8 years professional communications experience.

Preferred Qualifications:

• 3 years of sales and/or health insurance experience.
• Experience in regulated healthcare programs.
• Good understanding of healthcare trends.
• An understanding of government regulations and experience dealing with government regulations.

Knowledge, Skills and Abilities (KSAs)

• Progressive experience in marketing communications with demonstrated leadership.
• Experience in advertising, brand management, marketing communications, strategic planning with proven ability to develop strategies.
• Strong proofreading and editing skills.
• Ability to maintain effective interpersonal relationships. 
• Executive level presentation skills. 
• Participates with Senior Leadership on strategy development and issue resolution. 
• Bilingual (English/Spanish) is a plus.

Salary Range: $82,440 - $163,735

Salary Range Disclaimer

The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the work is being performed. This compensation range is specific and considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate's work experience, education/training, internal peer equity, and market and business consideration. It is not typical for an individual to be hired at the top of the range, as compensation decisions depend on each case's facts and circumstances, including but not limited to experience, internal equity, and location. In addition to your compensation, CareFirst offers a comprehensive benefits package, various incentive programs/plans, and 401k contribution programs/plans (all benefits/incentives are subject to eligibility requirements).

Department

Leadership - Medicaid & Medicare

Equal Employment Opportunity

CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer.  It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

Where To Apply

Please visit our website to apply: www.carefirst.com/careers

Federal Disc/Physical Demand

Note:  The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him/her ineligible to perform work directly or indirectly on Federal health care programs.

PHYSICAL DEMANDS:

The associate is primarily seated while performing the duties of the position.  Occasional walking or standing is required.  The hands are regularly used to write, type, key and handle or feel small controls and objects.  The associate must frequently talk and hear.  Weights up to 25 pounds are occasionally lifted.

Sponsorship in US

Must be eligible to work in the U.S. without Sponsorship

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