Annual Giving and Campaigns Program Manager - SOM

Kaiser Permanente

Pasadena, CA

Full-Time

Annual Giving and Campaigns Program Manager - SOM

Kaiser Permanente

Pasadena, CA

Full-Time

Sep 21, 2025

Marketing

Job Description

Job Summary:
The Annual Giving and Campaigns Program Manager at the Kaiser Permanente Bernard J. Tyson School of Medicine is a key member of the development team, responsible for leading a multi-year, multi-channel fundraising program with multiple workstreams (e.g. direct mail, digital, peer-to-peer, internal campaigns, stewardship, data and operations). This role will be responsible for designing, planning, and executing a comprehensive annual giving strategy. This role leads fundraising campaigns targeting alumni, students, faculty, and staff, and manages a small portfolio of major gift prospects.
Essential Responsibilities:

Develop and implement a multi-channel annual giving program strategy and annual operating plan, including scope, goals, workstreams, and success metrics.
Translates school priorities to set annual fundraising goals and track performance metrics to ensure continuous growth and donor retention.
Lead and manage annual campaigns for alumni, students, faculty, and staff, fostering a culture of philanthropy across the school.
Drives cross-functional execution (Marketing and Communications, Development Operations, and others) and coordinates internal/external resources to meet milestones and service level agreements. Collaborate with marketing and communications to create compelling campaign content and donor appeals.
Leads program change management to include communication, training, and adoption plans for fundraising and campaign partners and development staff.
Work with internal partners to identify campaign ambassadors and build engagement strategies.
Coordinate campaign events, recognition efforts, and stewardship activities.
Builds and manages program plans, dashboards, and budgets.
Manage a portfolio of 25-40 major gift prospects with the capacity to give an allocated amount set by the office leadership
Conduct qualification, cultivation, solicitation, and stewardship activities in alignment with school priorities.
Prepare briefing materials, proposals, and donor correspondence in collaboration with development colleagues.
In partnership with the Development team, ensures data quality and accurate Customer Relationship Management (CRM) capture to monitor performance versus targets and provide regular reports on campaign performance, donor engagement, and portfolio activities, and present to leadership.
Lead selection of vendors, review invoices, and manage performance.

Basic Qualifications: Experience

Minimum five (5) years of experience in fundraising, with a focus on annual giving and/or campaign management.
Minimum two (2) years of program management experience.

Education

Bachelors degree

License, Certification, Registration

Additional Requirements:

Experience in higher education, preferred.
Demonstrated success in donor engagement and fundraising strategy.
Demonstrated experience managing medium to large programs with multiple workstreams.
Strong project management, communication and interpersonal skills.
Proficiency with fundraising CRMs and digital marketing tools.

Preferred Qualifications:

Seven (7) years of fundraising program leadership.

Develop and implement a multi-channel annual giving program strategy and annual operating plan, including scope, goals, workstreams, and success metrics.
Translates school priorities to set annual fundraising goals and track performance metrics to ensure continuous growth and donor retention.
Lead and manage annual campaigns for alumni, students, faculty, and staff, fostering a culture of philanthropy across the school.
Drives cross-functional execution (Marketing and Communications, Development Operations, and others) and coordinates internal/external resources to meet milestones and service level agreements. Collaborate with marketing and communications to create compelling campaign content and donor appeals.
Leads program change management to include communication, training, and adoption plans for fundraising and campaign partners and development staff.
Work with internal partners to identify campaign ambassadors and build engagement strategies.
Coordinate campaign events, recognition efforts, and stewardship activities.
Builds and manages program plans, dashboards, and budgets.
Manage a portfolio of 25-40 major gift prospects with the capacity to give an allocated amount set by the office leadership
Conduct qualification, cultivation, solicitation, and stewardship activities in alignment with school priorities.
Prepare briefing materials, proposals, and donor correspondence in collaboration with development colleagues.
In partnership with the Development team, ensures data quality and accurate Customer Relationship Management (CRM) capture to monitor performance versus targets and provide regular reports on campaign performance, donor engagement, and portfolio activities, and present to leadership.
Lead selection of vendors, review invoices, and manage performance.

Basic Qualifications: Experience

Minimum five (5) years of experience in fundraising, with a focus on annual giving and/or campaign management.
Minimum two (2) years of program management experience.

Education

Bachelors degree

License, Certification, Registration

Additional Requirements:

Experience in higher education, preferred.
Demonstrated success in donor engagement and fundraising strategy.
Demonstrated experience managing medium to large programs with multiple workstreams.
Strong project management, communication and interpersonal skills.
Proficiency with fundraising CRMs and digital marketing tools.

Preferred Qualifications:

Seven (7) years of fundraising program leadership.

About Kaiser Permanente

At Kaiser Permanente, we’re all focused on helping people and providing high-quality, affordable health care services and to improve the health of our members and the communities we serve. Across our organization, we’re fiercely committed to our members, our mission, our communities, and each other. We know that each part of the Kaiser Permanente team is essential to our success. Together, we are more than 235,000 dedicated professionals working to advance Kaiser Permanente’s commitment to delivering a healthier tomorrow.

Driven by our collective passion at Kaiser Permanente, we strive to make health care more innovative and compassionate. With the wellness of our patients and our communities at heart, we work to revolutionize health and care from more than 650 locations in 8 states and D.C.

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Annual Giving and Campaigns Program Manager - SOM

Kaiser Permanente

Pasadena, CA

Sep 21, 2025

Full-time

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