Our Fortune 500 financial services client is seeking an experienced Paid Media Strategist to support a variety of strategic marketing and media initiatives. This is assignment is projected to last around 9-months. Candidates must be able to work onsite in NYC five days/week (40 hrs/week).  

As a Paid Media Strategist, you will play a pivotal role in shaping the future of our cross-channel media investments, partnering with the cross-functional Media team and Lines of Business (LOBs) to drive transformative strategies in Paid Media. You will help architect sophisticated media strategies, leveraging deep expertise to model investment scenarios, refine audience approaches, and synthesize complex performance data into actionable insights. You will be instrumental in advancing our measurement frameworks and testing agendas, ensuring our media initiatives are both innovative and accountable. This is an opportunity to influence the direction of paid media at scale, working alongside top talent and leveraging cutting-edge tools and methodologies.

You will be at the forefront of high-impact, enterprise-level projects, including:

• Designing and implementing journey-based marketing strategies that enhance customer engagement across touchpoints
• Collaborating on competitive anomaly reporting to inform agile media decisions in a dynamic marketplace
• Supporting Multi-Touch Attribution onboarding and operational excellence, elevating our measurement capabilities
• Overseeing project management for video upfronts, collaborating with senior stakeholders and external partners
• Driving monthly data and analytics reporting, translating results into strategic recommendations for executive leadership

Required Skills

• Demonstrated success in working with cross-functional teams and managing large-scale, multi-channel campaigns
• Advanced analytical acumen with a proven ability to connect media investments to business outcomes
• Exceptional ability to distill complex business challenges and data sets into clear, strategic insights
• Expertise in developing and executing innovative, data-driven media strategies
• Familiarity with audience segmentation, investment modeling, and campaign optimization
• Precision in attention to detail and a relentless commitment to accuracy
• Strong judgment in navigating ambiguity, assessing risks, and crafting well-structured, data-informed recommendations
• Proficiency in paid media platforms and advanced analytics tools (Google Analytics, Excel, Tableau)
• Hands-on experience with next-gen measurement solutions (Marketing Mix Modeling, Multi-Touch Attribution)
• Outstanding communication, presentation, and stakeholder management skills
• Superior organizational and project management capabilities, with a track record of delivering results under tight deadlines    

Qualifications

• Bachelor's or Master's degree in Marketing, Communications, Business, or a related field
• 8+ years of experience in paid media strategy, digital marketing, or media planning
• Proven leadership in managing complex, high-budget paid media campaigns

  In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

  Benefits

  Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.
  
  Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
  
  Email your resume in Word to:
  
  billy.carter@jobalert.creativecircle.com
  **Please do NOT change the email subject line in any way. You must keep the JobID: : WC3-1884020 -- in the email subject line for your application to be considered.***
  
  Billy Carter - Recruiter, National Delivery
  
  For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.
  
  
  
  This job was first posted by Creative Circle on 11/14/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.
  
  Creative Circle is an Equal Opportunity Employer
  
  All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.
  
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