Senior Associate, Market Research and Competitive Intelligence
Job Description
Location Designation: Fully Remote
Group Benefit Solutions delivers comprehensive insurance and absence management solutions for mid-sized and large companies. Our work fosters a healthier, happier, and more secure workforce, contributing to New York Life's legacy of being there when we're needed most. Here, you'll design, implement, and support these solutions directly impacting employees' lives. At our core, we provide financial security and peace of mind to people through our absence, accident, disability, voluntary benefits, and life insurance solutions. Click here to learn more about Group Benefits solutions.
Role Overview:
We are seeking an experienced and detail-oriented professional to join the Group Benefit Solutions (GBS) Marketing Insights & Technology team. This role supports the development and execution of competitive intelligence and market research efforts that help inform business strategies across product, marketing, and sales.
The ideal candidate will have a solid foundation in market research and a working knowledge of the Group Insurance industry. This position contributes to key initiatives by analyzing trends, monitoring competitors, and preparing high-quality insights and presentations that help internal teams respond to market shifts and capitalize on opportunities.
What You'll Do:
- Conduct market and competitive research to identify industry trends, customer needs, and emerging opportunities.
- Analyze competitor strategies, offerings, and positioning to support business decisions.
- Support the implementation and use of AI-driven tools and technologies for competitive intelligence.
- Maintain a centralized repository of competitive intelligence and ensure data accuracy and accessibility.
- Assist in developing presentations and reports that communicate findings to cross-functional stakeholders.
- Collaborate with partners across marketing, product, and distribution to integrate insights into planning and execution.
- Monitor competitor communications, industry publications, and regulatory developments.
- Contribute to continuous improvement of research processes and tools.
What You'll Bring:
- Bachelor's degree in Marketing, Business, Economics, or a related field.
- 4-6 years of experience in market research, business intelligence, or competitive analysis.
- Knowledge of the Group Insurance industry strongly preferred.
- Proficiency with market research tools and analytical software; experience with AI tools is a plus.
- Strong analytical skills with the ability to translate data into actionable insights.
- Effective communicator, capable of summarizing complex information for diverse audiences.
- Demonstrated ability to manage multiple tasks and work both independently and collaboratively.
- Customer-focused and results-oriented.
- Strong critical thinking and attention to detail.
- Highly motivated self-starter.
- Collaborative and team-oriented with excellent interpersonal skills.
- Adaptable to fast-paced and evolving business environments.
- Proactive and resourceful in solving problems and managing time effectively.
Pay Transparency
Salary range:$90,000-$115,000
Overtime eligible:Exempt
Discretionary bonus eligible:Yes
Sales bonus eligible:No
Actual base salary will be determined based on several factors but not limited to individual's experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.
Actual base salary within that range will be determined by several components including but not limited to the individual's experience, skills, qualifications, and job location. In addition to base salary, employees may also be eligible to participate in an incentive program.
Our Benefits
We provide a full package of benefits for employees - and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.
Our Diversity Promise
We believe in a diverse workforce because it is our mission to advocate for the financial security and success of people in every community. This is why diversity, equity, and inclusion (DEI) are guiding principles that are embedded in our brand and our culture. Click here to learn more about how we have been recognized for our leadership.
Recognized as one of Fortune's World's Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by theFoundation.We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com.
Job Requisition ID:92665
#GBS
Location Designation: Fully Remote
Group Benefit Solutions delivers comprehensive insurance and absence management solutions for mid-sized and large companies. Our work fosters a healthier, happier, and more secure workforce, contributing to New York Life's legacy of being there when we're needed most. Here, you'll design, implement, and support these solutions directly impacting employees' lives. At our core, we provide financial security and peace of mind to people through our absence, accident, disability, voluntary benefits, and life insurance solutions. Click here to learn more about Group Benefits solutions.
Role Overview:
We are seeking an experienced and detail-oriented professional to join the Group Benefit Solutions (GBS) Marketing Insights & Technology team. This role supports the development and execution of competitive intelligence and market research efforts that help inform business strategies across product, marketing, and sales.
The ideal candidate will have a solid foundation in market research and a working knowledge of the Group Insurance industry. This position contributes to key initiatives by analyzing trends, monitoring competitors, and preparing high-quality insights and presentations that help internal teams respond to market shifts and capitalize on opportunities.
What You'll Do:
- Conduct market and competitive research to identify industry trends, customer needs, and emerging opportunities.
- Analyze competitor strategies, offerings, and positioning to support business decisions.
- Support the implementation and use of AI-driven tools and technologies for competitive intelligence.
- Maintain a centralized repository of competitive intelligence and ensure data accuracy and accessibility.
- Assist in developing presentations and reports that communicate findings to cross-functional stakeholders.
- Collaborate with partners across marketing, product, and distribution to integrate insights into planning and execution.
- Monitor competitor communications, industry publications, and regulatory developments.
- Contribute to continuous improvement of research processes and tools.
What You'll Bring:
- Bachelor's degree in Marketing, Business, Economics, or a related field.
- 4-6 years of experience in market research, business intelligence, or competitive analysis.
- Knowledge of the Group Insurance industry strongly preferred.
- Proficiency with market research tools and analytical software; experience with AI tools is a plus.
- Strong analytical skills with the ability to translate data into actionable insights.
- Effective communicator, capable of summarizing complex information for diverse audiences.
- Demonstrated ability to manage multiple tasks and work both independently and collaboratively.
- Customer-focused and results-oriented.
- Strong critical thinking and attention to detail.
- Highly motivated self-starter.
- Collaborative and team-oriented with excellent interpersonal skills.
- Adaptable to fast-paced and evolving business environments.
- Proactive and resourceful in solving problems and managing time effectively.
Pay Transparency
Salary range:$90,000-$115,000
Overtime eligible:Exempt
Discretionary bonus eligible:Yes
Sales bonus eligible:No
Actual base salary will be determined based on several factors but not limited to individual's experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.
Actual base salary within that range will be determined by several components including but not limited to the individual's experience, skills, qualifications, and job location. In addition to base salary, employees may also be eligible to participate in an incentive program.
Our Benefits
We provide a full package of benefits for employees - and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.
Our Diversity Promise
We believe in a diverse workforce because it is our mission to advocate for the financial security and success of people in every community. This is why diversity, equity, and inclusion (DEI) are guiding principles that are embedded in our brand and our culture. Click here to learn more about how we have been recognized for our leadership.
Recognized as one of Fortune's World's Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by theFoundation.We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com.
Job Requisition ID:92665
#GBS
About New York Life Insurance Company
New York Life Insurance Company is the third-largest life insurance company in the United States, the largest mutual life insurance company in the United States and is ranked #67 on the 2021 Fortune 500 list of the largest United States corporations by total revenue.
At the heart of New York Life is a commitment to be there for our customers when they need us—whether today or decades into the future. We have delivered on that promise for over 175 years by investing wisely, growing a portfolio of strategic businesses, and remaining true to our mission as a mutual company, accountable only to our customers, not to outside investors. For our customers, that means having the confidence that comes with knowing they can build a better future for themselves and those they love.
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